GUIDING
YOU
FORWARD
Fully Integrated,
A-Z Marketing Solutions
BRAND DEVELOPMENT
10+
Brands Crafted
#1
on the International Restaurant Awards (MEA 2022)
We carry out strategic brand development campaigns to synchronize your service or product with your brand values. From building your story, visual identity, website, to managing your brand throughout, we do it all! We carry out strategic brand development from strategy to implementation, helping you maintain meaningful & consistent communication. From your visual identity to your website, to crafting on-ground activations, or designing POSMs, we got you.
DIGITAL MARKETING
8 Million +
Cumulative Reach
220+
Influencer Database
From strategy to implementation, Coxswains helps you maintain meaningful communication with your customers; for both your brand, and your business. Our primary focus is to help brands develop their profiles and personalities by providing customized holistic marketing concepts and services with a 100% organic approach to ensure effectiveness. Creating long-term strategies to define and achieve their goals, step by step.
Media Production
4K
UHD Digital Cinema Quality
8K mins
of Original Content
At our in-house studio, we combine the most-creative minds with state-of-the-art technology to create stunning seamless audiovisual content from conception to production, pre and post. We deliver mobile-optimized purpose-built and tailor-made experiences to develop a long-lasting relationship with consumers; customizing our strategy as per their needs along the way.
THE COXWAINS PORTFOLIO
Our Latest,
and Greatest.
Branding - Egypt National Rugby Federation
SAME PRIDE, UPLIFTED.
From inspiration, ideation, and to ultimately creating the perfect logo for the national Egyptian Rugby team, we take pride in this project being one of our contributions to supporting local talents and athletes.
As a national team’s logo, our main objective was to visually represent the Egyptian identity through an animal mascot to humanize the brand. We chose Anubis, the Ancient Egyptian god of death, to symbolize strength, stamina, and speed.
Combining his portrait with the colors of the Egyptian flag and the shape of a rugby ball, we were able to create an intimidating feel to scare off our opponents. GO EGYPT!.
Influencer Campaign - Puck Arabia
CELEBRATING THE EVERYDAY CHEF
Organic Views
1M+
Interaction Rate
22%
Working with Puck Arabia on this campaign was our biggest mega-influencer project to date. We initiated a mixed methods awareness campaign; combining engaging content, images, and reels to ensure maximum interaction with the product launch and the highest conversion rates.
Rather than traditional promotions, we tailored a fun recipe-trial experience for our mommies and their families, pampering them with personalized gifts and the full Puck product range to ensure they get an actual taste and share their authentic opinion to their audience.
Personal Brand Ad - he. X Abdallah Sallam
FROM THE WORLD'S GREATEST WONDER
Over
1M
Organic Views
Interactions
20k
in the first week
As he. properties’ exclusive media partner, we worked together to craft a novel concept for their first-ever edition’s cover feature starring pioneer businessman Abdallah Sallam, CEO & President of MadinetMasr.
While we chose the most daring of approaches with our decision to shoot at the Great Pyramids of Giza, we take pride in our success which allowed us to create a timeless and unique masterpiece.
Logo Design - J's Jewelry
BABY STEPS
Our first ever client was J’s Jewelry, an artisan hand-made only brand that has accessorized the likes of Youssra, Hend Sabry, Hanna El Zahed, and many more superstars.
When creating our logo, we wanted to express the mix of contemporary and classic fashion that makes Engy (J) unique and appealing to ladies from different generations; we ended up creating a design that aims to showcase J’s art by highlighting her personal identity with a resemblance of her favorite accessory: the earring.
Brand Development - SOLA Cafe UAE
STRAIGHT OUTTA ABU DHABI
Best Brand (EMEA)
#1
International
Restaurant Awards
SOLA was our first international partner, and hence will always be a very special project to our hearts. We were tasked with the conceptual development of a restaurant that combines world-class fine dining with local flavors.
With a simple, yet progressive, approach, we designed SOLA’s brand blending natural leather tones of green with flakes of pure gold , to represent the local culture with an extra squeeze of luxury.
KSA Expansion Campaign - MTA X he. Magazine ENVISIONING NEW MARKETS
Accounts Reached
6M
Interactions
500K
Working with he. magazine to develop a go-to market strategy for engineer Mohamed Talaat’s KSA and Gulf region expansion. By initiating a comprehensive market study and adapting to tailor-made content development to match our findings, we were able to deliver top-quality and highly engaging social media content.
Complimenting our organic reach with a focused media buying campaign, we were able to maximize our ROI and efficiently increase MTA’s brand recognition in a previously untapped market.